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Services

Strategic 
Planning

Strategic planning is a combination of data gathering and analysis, creativity and organization. At Upside Communications, we approach strategic planning in three phases.

  1. Listen: We spend time with your constituents, both internal and external, to learn about their wants, needs and challenges.

  2. Prioritize: We work with your team to determine the goals and outcomes you aim to achieve, who your audiences are and how to reach them.

  3. Plan: We develop a tactical plan of action that can be implemented in a timely manner with measurable results. 

 

So whether you are planning for a change in company direction or structure or in need of new marketing approaches ​, success all starts with the right strategy . Let us help you.

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Crisis Management

Every organization will face challenges, and it is in your response to those challenges that trust can be built and real progress can be made. At Upside, we approach crisis management similarly to how we approach strategic planning. It is important for us to understand the issues at hand, determine who needs to hear from you, identify what each of these groups must know and then determine how best to talk with them. Ultimately, crisis management is about reestablishing trust so that you can continue your mission effectively. Crisis management starts before a crisis happens, so let us know how we can help you prepare today.

Content Creation

Whether you need digital content or old-fashioned printed pieces, Upside Communications looks for was to create unique, branded content to meet your needs. From fact sheets or a fundraising case for support to presentations, website content or  social media posts, Upside can craft written material that tells compelling stories and speaks to your audiences. We can craft talking points, scripts, email templates and more. Let us know your content needs, and we will deliver.

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